News stories

Great news! Chinese State TV has approved the Baby Beetles for broadcast in China. This unique deal was achieved at the time of David Cameron's visit with the help of the UKTI. Full details are now available to read on the UKTI website and other business sites:

This is great timing because the Chinese box sets of Baby Beetles with toys will be launched in the New Year in China by Peking University Press.

Baby Beetles wins gold!

Baby Beetles won the Gold Medal in the World of Children awards at the Moscow International Book Fair! It was also awarded First Class Certificates for content and for quality.


India goes Yellow!

YHE is delighted to announce that it has signed an agreement for digital internet-based distribution of the Baby Beetles and Tom and Keri series with Hungama of India. Claire Selby said, “Hungama has a very strong reputation in the digital market in India with a leading position in ‘Bollywood’ film and music downloads. Edutainment is a growing area in India so it is a win-win for both companies.” This is a very significant step for Yellow House English, adding India to China as new countries both added to their digital coverage this year.


YHE presents in Turkey 22.04.2013

Yellow House English author, Claire Selby, was invited to speak last week at TRT TV’s Children’s Media Conference in Izmir, Turkey, on Edutainment. Her speech was broadcast live on the web to over 7,000 viewers.

Award News 2013
Baby Beetles has been shortlisted by the British Council for an Innovation in Learner Resources Award [ELTon] in 2013!

Baby Beetles go global!

Russia: November 2012 - X-media adds the Baby Beetles on-line
February 2013 – Big bookstore group Eksmo orders Baby Beetles

China: November 2012 - World’s biggest web company Tencent signs agreement to introduce the Baby Beetles on-line
February 2013 – New Smart channel CIBN takes Baby Beetles 

Korea: November 2012 – C4 Media takes puts the Baby Beetles on air

Poland: November 2012 – Samsung Smart adds Baby Beetles to all sets
  December 2012 – iplex online takes Baby Beetles on board



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